About Walker Media

Jeff Walker

ABOUT WMM

Jeff Walker has produced corporate video in the Coastal Empire for over 25 years. As a marketing and fundraising executive he has conducted annual fund campaigns, produced multi-media materials for advancement, and advised dozens of churches and non-profit organizations on marketing strategy. Jeff served as Media Director of a 1,000 member church and was Director of Marketing for Bethesda Academy for 13 years.  He has an MBA with an emphasis on Marketing. Jeff taught television production for 11 years and has owned Walker Media since 2013.

Walker Media Management on Vimeo.

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Why use outside management?

  • Professionally produced materials        
  • Timely, dependable service
  • Accountability
  • Consistency of brand and image
  • Fixed budget
  • No overhead or employment costs
  • Measurable results

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Clients include:

  • Chatham Orthopaedic Associates
  • Great Dane Trailers
  • Hospice Savannah
  • Marshes of Skidaway Island
  • NuBarter
  • Pooler Chamber of Commerce & Visitors Bureau
  • Old Savannah Tours
  • Edel Caregiver Institute
  • Puppt People
  • Edel Caregiver Institute
  • Sylvan Learning of Savannah
  • Soul Proprietors TV
  • Savannah Bikram Yoga
  • Enlighten Therapeutic Massage

 

“Jeff is an excellent resource and a ‘must’ when trying to reach the masses. His experience, coupled with his community ties, puts him in a unique position to be both creative and insightful when designing extremely high quality promotional videos and advertisement. His personality, along with his ability to understand the audience, makes shoots fun and engaging for all who participate. Sylvan of Savannah recommends him wholeheartedly. We look forward to a continued great relationship with Jeff and his crew!”                      

                                                      Dino Papadopoulos M.Ed., Owner & Executive Director
                                                      Sylvan Learning of Savannah  

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“Jeff had a very clear vision that he presented, and the final product matched that vision.  My employees loved working with him and he delivered a promotional video that exceeded our very high expectations.  The video has been viewed over 16,000 times in one year.  We’ve used Walker Media for video, photography and presentation design materials and we couldn’t be happier.”
                                                      Will Green, Owner
                                                      Old Savannah Tours                             

MOSK box logo_tag 7472 4C“Walker Media Management handled our promotional videos with professionalism and creativity.  Our employees and our residents thoroughly enjoyed working with Jeff and his crew, and the end results were fantastic! Jeff’s photography has been used in newspaper and magazine ads, and the videos he produced are featured prominently on our website.  We’re thrilled with the marketing tools he provided us and look forward to continuing the relationship.”

                                                       Amanda Elliott, Executive Director
                                                       The Marshes of Skidaway Island

PPwebbanner“I’ve been working with Jeff for over 25 years, he’s a visionary artist, a savvy businessman, and maybe a little crazy. When he has a concept in mind he won’t rest until the finished product matches the idea. He makes every shoot fun and is willing to do anything and everything to make sure his clients are happy. I’m looking forward to 25 more years!”
                                                      Angela Beasley, Owner
                                                      Puppet People

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Recent Posts

Launching a Marketing Campaign? Just Do It

NikeSwooshRedNike established itself as a marketing Goliath with their branding trademarks.  The Nike “swoosh” is as iconic as McDonald’s arches, and their slogan “Just Do It” is both a marketing milestone and mantra.  As small business owners and leaders of small non-profits, we spend a lot of time planning marketing concepts that are never initiated.  Often this happens, or doesn’t happen, because business, well, gets in the way.  With no designated marketing person to delegate to, even the brightest of ideas and strategies are often put on the back burner while we spend our limited time and resources paying bills, invoicing, collecting, and attempting to drum up whatever new business we can while attending to the business at hand.

To “Just Do It”  looks great on a hat but there are many different hats to wear every day.  So, how can we arm ourselves with the arsenal of marketing weaponry that we know we should be using while still practicing the survival skills that we have to keep our organization alive?

Use a lifeline.

You can’t do it yourself, and you can’t afford a full-time staff member to do it for you.  You can, however, afford more than you thought.  One lesson learned by employers from the recession was that, under duress, you can do more with less.  The luxury of having a marketing department was lost by a lot of businesses, and marketing specialists were forced to leave their comfort zones and stretch themselves to make up the slack. This meant that graphic designers had to learn the basics of video production, video producers had to learn more about web integration, and advertising consultants had to learn techno-speak.  Today’s marketing professional lives by the creed of “have laptop, will travel”.


Expertise in a given area is always a plus, but competency in several is a necessity.
The technological and philosophical components that make up a sound marketing strategy stem from the ability to learn, adapt, and share.  This means learning and staying current on the evolving trends that drive today’s marketing machinery, adapting your company’s strategy to reflect these trends, and sharing this knowledge with employees and customers so that the veil of fear that can accompany rapid change is lifted.  This philosophy also means being willing to make mistakes.  The price of inaction is higher than the price of temporarily misdirected action.  As long as you are in a perpetual state of learning and adapting, mistakes are corrected quickly and strategy will advance. As long as knowledge is shared, the spirit of collaboration is nurtured and the likelihood of success is increased.Newton’s First Law (also known as the Law of Inertia) states that “an object at rest tends to stay at rest and that an object in uniform motion tends to stay in uniform motion…”
If your business is at rest, jump start it with a marketing campaign that takes advantage of all the latest trends in technology and social media.  This is where the “uniform” comes into play.  Print, web, video, and social media must be used uniformly, as cogs of the same marketing wheel.  If these seems daunting, it is.  Use a lifeline.  Retain a media management specialist to put and keep your marketing wheel in motion.

Just do it.